Service
More than a Satisfied Customer
We have a number of programmes to help you deliver a world class customer service.
Designed around the customer, all of our programmes focus on the key skills and aptitudes required to meet today’s demand for quality service. Our workshops help you to apply your learning by using realistic scenarios that bring your customers and their concerns and issues to life.
Click on the course outlines below to find out more.
Delivering World Class Service
Teleservice Excellence
Turning Complaints into Opportunities
Face to Face Service Masterclass
Managing Customer Relationships
Each of our customer service programmes cover a selection of skills from the list below:-
|
|
|
Our most popular programme, More Than a Satisfied Customer – Delivering World Class Customer Service has content applicable to anybody involved in customer service and offers development in every aspect of service. It is used by our customers as a benchmark for their service standard and is applied in conjunction with our A4 Service Model©.
As with all of our programmes the learner receives:-
- Pre workshop learning
- Interactive workshop with everything provided
- Twelve months online support
If you want more information, Get In Touch.
If you want us to run one of our courses for your company or department at your offices we can do this, and you may be able to invest less for the same great results. You can even use the A4 Service Model© as the basis for a series of workshops for long term development.
What makes us different?…..all of our programmes are developed in line with Our Philosphy

ACKNOWLEDGE
- Polite and sincere
- Positive and confident language
- Asks permission to assist
- Smiles
- Facing the customer
- Open body language
ASK
- Allows customer to speak
- Shows genuine interest
- Clarifies requirements
- Standing next to the customer
- Maintains eye contact
- Nodding appropriately
ADVISE
- Advice is clear to understand
- Advice is accurate
- The customer benefits from the advice
- Pointing in general area
ASSIST
- Completes customers request
- Asks if any further assistance is required
- Leading the customer to the product
- Hands product to customer
ACKNOWLEDGE
- Enthusiastic
- Asks for the customers name
- Explains benefit in assistance
- Responses are upbeat
- Matches the customers eye contact and body language
- Shows awareness of customers physical space
- Shakes the hand of the customer where applicable
ASK
- Paraphrases the customer
- Asks appropriate questions to the customers needs
- Takes notes if applicable
- Questions follow directly from the customers last piece of information
ADVISE
- Leans toward the customer slightly whilst listening
- Demonstrates product knowledge
- Shares common ground with the customer through experience
- Anticipates objections
- An understanding of the customers business is demonstrated
ASSIST
- Recognises where further assistance is required
- Confirms actions completed
- Clarifies next steps
- Demonstrates knowledge of the product, process or policy
- Introduces colleagues where specialist knowledge is required
ACKNOWLEDGE
- Uses customers name frequently
- Language is reassuring
- Humour is used where appropriate
- Creates an environment where the customer can talk
- Positively influences the customers body language
- Responds positively to customers physical space
ASK
- Clearly identifies all the customers needs and issues
- Regularly summarises
- Probes the customer for information professionally
- Gains information about all purchases
- Takes control of the conversation to better assist the customer
- Deals personally with any negative feedback from the customer
ADVISE
- Adviser is clearly an expert
- Recommendations are made to the customer
- Information is presented in a way the customer can relate to
- Advises suitable products not requested by the customer (special offer)
- Displays knowledge of customers business
- Responds to customer issues with integrity and care
ASSIST
- Adviser is proactive in exceeding customer expectations
- Customer is assisted from start to finish
- Expertly manages and takes responsibility for the customers experience
- Customer is left with a positive image